It's only
sensual & cynical
limited pins.

Improving conversation
starting rate since 2017.

About us

Us

We are « An Obviously Useless but Cool Label » a brand label producing borderline & collectible pins. We create pins that will intrigue, provoke, make people chuckle, break the ice, and point the finger on the thing that is usually kept private. Each of our edition is back-stamped and hand-numbered on a premium card paper.

Pins

Easy to wear, stylish and versatile, they are now becoming great discussion starters. By wearing one on your jacket, your cap, or your bag, you can show your belonging to any movement. Made with care, love, and the best materials, our pins are made to last and to surprise anyone who will lay their eyes on it.

FAQ